HIPAA, Privacy Policy & Terms

Health Insurance Portability & Accountability Act

DOH’S HIPAA INFORMATION PRIVACY AND SECURITY

In 1996, Congress passed the Health Insurance Portability and Accountability Act (HIPAA).  One component of HIPAA was to streamline the process to exchange information and to make health information more readily accessible to patients. The HIPAA Privacy Rule went into effect it April 2003 and created a federal standard for protecting the privacy of health information.  The Privacy Rule also requires DOH to comply with Florida laws that provide greater protection to patients. 

HIPAA and You

The Privacy Rule, generally prohibits the use and disclosure of health information without written permission from the patient. The Privacy Rule also gives patient’s rights to access their medical and billing records, request amendments to those records, and obtain an accounting of disclosure of protected health information.  The Department’s Notice of Privacy Practices further describes the use and disclosure of patient medical information and how patients may obtain access to their information. 

What is PHI?

PHI is defined as any health information created or received by a health care provider that: (1) identifies and individual; and (2) relates to that individual’s past, present, or future physical or mental health condition or to payment for health care.  Protected health information includes information in any form or medium, from a paper medical record to a conversation between colleagues consulting on the care of a patient.

What does the Privacy Rule require?

The Privacy Rule prohibits the use or disclosure of protected health information or PHI, unless the patient has signed an authorization to disclose PHI. 

What is the Notice of Privacy Practices?

The Notice of Privacy Practices explains to patients the ways DOH is allowed to use a patient’s protected health information and lists the rights patients have with respect to their health information. 

What is an Authorization to Disclose?

A written document signed by the patient giving permission for a health care provider to disclose PHI to specified individuals and/or entities. A patient’s authorization to disclose is not required for the following purposes.

  • For the treatment of a patient
  • For payment of or billing for services
  • For health care operations (for example, quality assurance, credentialing, audits, compliance monitoring)

Protected health information may also be provided to patient caregivers (for example family members) but only if the patient expressly agrees or impliedly consents. Certain disclosure may also be made by a health care provider without patient authorization to accomplish public health activities and other permitted uses as set forth in the Privacy Rule. “Consumer information is not shared with third-parties for marketing purposes” and explains why and how customer information is collected.

NOTICE OF PRIVACY PRACTICES
THIS NOTICE DESCRIBES HOW HEALTH INFORMATION ABOUT YOU MAY BE USED AND DISCLOSED AND HOW YOU CAN GET ACCESS TO THIS INFORMATION. PLEASE REVIEW IT CAREFULLY. THE PRIVACY OF YOUR HEALTH INFORMATION IS IMPORTANT TO US.


OUR LEGAL DUTY
We are required by law to maintain the privacy of protected health information, to provide individuals with notice of our legal duties and privacy practices with respect to protected health information, and to notify affected individuals following a breach of unsecured protected health information.

We must follow the privacy practices that are described in this Notice while it is in effect. This Notice takes effect 01/02/2026 and will remain in effect until we replace it. We reserve the right to change our privacy practices and the terms of this Notice at any time, provided such changes are permitted by applicable law, and to make new Notice provisions effective for all protected health information that we maintain. When we make a significant change in our privacy practices, we will change this Notice and post the new Notice clearly and prominently at our practice location, and we will provide copies of the new Notice upon request. You may request a copy of our Notice at any time. For more information about our privacy practices, or for additional copies of this Notice, please contact us by phone or email.


USES AND DISCLOSURES OF HEALTH INFORMATION
We may use and disclose your health information for different purposes, including treatment, payment, and health care operations. For each of these categories, we have provided a description and an example. Some information, such as HIV-related information, genetic information, alcohol or substance abuse records, and mental health records may be entitled to special confidentiality protections under applicable state or federal law. We will abide by these protections as they pertain to applicable cases involving these types of records.
Treatment |
We may use and disclose your health information for your treatment. For example, we may disclose your health information to a specialist providing treatment to you.
Payment | We may use and disclose your health information to obtain reimbursement for the treatment and services you receive from us or another entity involved with your care. Payment activities include billing, collections, claims management, and determinations of eligibility and coverage to obtain payment from you, an insurance company, or another third party. For example, we may send claims to your dental health plan containing certain health information.
Healthcare Operations | We may use and disclose your health information in connection with our healthcare operations. For example, healthcare operations include quality assessment and improvement activities, conducting training programs, and licensing activities.
Individuals Involved in Your Care or Payment for Your Care | We may disclose your health information to your family or friends or any other individual identified by you when they are involved in your care or in the payment for your care. Additionally, we may disclose information about you to a patient representative. If a person has the authority by law to make health care decisions for you, we will treat that patient representative the same way we would treat you with respect to your health information.
Disaster Relief | We may use or disclose your health information to assist in disaster relief efforts.
Required by Law | We may use or disclose your health information when we are required to do so by law.
Public Health Activities | We may disclose your health information for public health activities, including disclosures to:
– Prevent or control disease, injury or disability;
– Report child abuse or neglect;
– Report reactions to medications or problems with products or devices;
– Notify a person of a recall, repair, or replacement of products or devices;
Notify a person who may have been exposed to a disease or condition; or
– Notify the appropriate government authority if we believe a patient has been the victim of abuse, neglect, or domestic violence.


Substance Use Disorder (SUD) Information | Although we are not a substance use disorder treatment program under federal law (a “SUD Program”), we may receive information from a SUD Program about you. We may not disclose SUD information for use in a civil, criminal, administrative, or legislative proceeding against you unless we have (1) your written consent, or (2) a court order accompanied by a subpoena or other legal requirement compelling disclosure issued after we and you were given notice and an opportunity to be heard.
National Security | We may disclose to military authorities the health information of Armed Forces personnel under certain circumstances. We may disclose to authorized federal officials health information required for lawful intelligence, counterintelligence, and national security activities. We may disclose to correctional institution or law enforcement having lawful custody the protected health information of an inmate or patient.
Secretary of HHS | We will disclose your health information to the Secretary of the U.S. Department of Health and Human Services when required to investigate or determine compliance with HIPAA.
Worker’s Compensation | We may disclose your PHI to the extent authorized by and to the extent necessary to comply with laws relating to worker’s compensation or other similar programs established by law.
Law Enforcement | We may disclose your PHI for law enforcement purposes as permitted by HIPAA, as required by law, or in response to a subpoena or court order.
Health Oversight Activities | We may disclose your PHI to an oversight agency for activities authorized by law. These oversight activities include audits, investigations, inspections, and credentialing, as necessary for licensure and for the government to monitor the health care system, government programs, and compliance with civil rights laws.
Judicial and Administrative Proceedings | If you are involved in a lawsuit or a dispute, we may disclose your PHI in response to a court or administrative order. We may also disclose health information about you in response to a subpoena, discovery request, or other lawful process instituted by someone else involved in the dispute, but only if efforts have been made, either by the requesting party or us, to tell you about the request or to obtain an order protecting the information requested.
Research | We may disclose your PHI to researchers when their research has been approved by an institutional review board or privacy board that has reviewed the research proposal and established protocols to ensure the privacy of your information.
Coroners, Medical Examiners, and Funeral Directors | We may release your PHI to a coroner or medical examiner. This may be necessary, for example, to identify a deceased person or determine the cause of death. We may also disclose PHI to funeral directors consistent with applicable law to enable them to carry out duties.
Fundraising | We may contact you to provide you with information about our sponsored activities, including fundraising programs, as permitted by applicable law. If you do not wish to receive such information from us, you may opt out of receiving the Communications.

Other Uses and Disclosures of PHI
Your authorization is required, with a few exceptions, for disclosure of psychotherapy notes, use or disclosure of PHI for marketing, and for the sale of PHI. We will also obtain your written authorization before using or disclosing your PHI for purposes other than those provided for in this Notice (or as otherwise permitted or required by law). You may revoke an authorization in writing at any time. Upon receipt of the written revocation, we will stop using or disclosing your PHI, except to the extent that we have already taken action in reliance on the authorization.

YOUR HEALTH INFORMATION RIGHTS
Access |
You have the right to look at or get copies of your health information, with limited exceptions. You must make the request in writing. You may obtain a form to request access by using the contact information listed at the end of this Notice. You may also request access by sending us a letter to the address at the end of this Notice. If you request information that we maintain on paper, we may provide photocopies. If you request information that we maintain electronically, you have the right to an electronic copy. We will use the form and format you request if readily producible. We will charge you a statutory set fee for the expenses such as copies. We will charge you $1.00 for each page for the first twenty-five (25) pages and twenty-five (25) cents for each page thereafter for paper records, and for postage if you request mailed copies. Contact us by phone or email for an explanation of our fee structure. If you are denied a request for access, you have the right to have the denial reviewed in accordance with the requirements of applicable law.
Disclosure Accounting | With the exception of certain disclosures, you have the right to receive an accounting of disclosures of your health information in accordance with applicable laws and regulations. To request an accounting of disclosures of your health information, you must submit your request in writing to the Privacy Official. If you request this accounting more than once in a 12-month period, we may charge you a reasonable, cost-based fee for responding to the additional requests.
Right to Request a Restriction | You have the right to request additional restrictions on our use or disclosure of your PHI by submitting a written request to the Privacy Official. Your written request must include (1) what information you want to limit, (2) whether you want to limit our use, disclosure or both, and (3) to whom you want the limits to apply. We are not required to agree to your request except in the case where the disclosure is to a health plan for purposes of carrying out payment or health care operations, and the information pertains solely to a health care item or service for which you, or a person on your behalf (other than the health plan), has paid our practice in full.
Alternative Communication | You have the right to request that we communicate with you about your health information by alternative means or at alternative locations. You must make your request in writing. Your request must specify the alternative means or location, and provide satisfactory explanation of how payments will be handled under the alternative means or location you request. We will accommodate all reasonable requests. However, if we are unable to contact you using the ways or locations you have requested we may contact you using the information we have.
Amendment | You have the right to request that we amend your health information. Your request must be in writing, and it must explain why the information should be amended. We may deny your request under certain circumstances. If we agree to your request, we will amend your record(s) and notify you of such. If we deny your request for an amendment, we will provide you with a written explanation of denial and explain your rights.
Right to Notification of a Breach | You will receive notifications of breaches of your unsecured protected health information as required by law.
Electronic Notice | You may receive a paper copy of this Notice upon request, even if you have agreed to receive this notice electronically on our web site or by electronic mail (e-mail).


QUESTIONS AND COMPLAINTS
If you want more information about our privacy practices or have questions or concerns, please contact us. If you are concerned that we may have violated your privacy rights, or if you disagree with a decision we made about access to your health information or in response to a request you made to amend or restrict the use or disclosure of your health information or to have us communicate with you by alternative means or at alternative locations, you may discuss with us by phone or email. You also may submit a written complaint to the U.S. Department of Health and Human Services. We will provide you with the address to file your complaint with the U.S. Department of Health and Human Services upon request. We support your right to the privacy of your health information. We will not retaliate in anyway if you choose to file a complaint with us or with the U.S. Department of Health and Human Services.

Messaging Disclosure

Acknowledgement of following consent, “I hereby consent to receive SMS text messages from Great Smile Dental from 772-877-3066, regarding appointment reminders, treatment updates, general two-way communication and important practice information on my mobile phone number. I understand that I can opt-out of receiving these messages at any time by replying ‘STOP’ to a text from Great Smile Dental or “HELP” for support. I acknowledge that standard message and data rates may apply. Msg frequency varies. Msg & data rates may apply. Consumer information is not shared with third-parties for marketing purposes”.

10DLC Privacy Policy & Disclosures Effective Date: 01-28-2025

Terms and Conditions (Terms of Service)
Effective Date: 01-28-2025

Great Smile Dental respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share information when you opt in to receive SMS messages from us. Information We Collect; When you opt in to receive SMS messages, we collect:
• Your phone number
• Consent to send SMS messages
How We Use Your Information; We use your information to:

• Send you the SMS messages you’ve opted in to receive
• Provide updates, promotions, or other relevant content based on your preferences
Sharing Your Information
We do not share your phone number or SMS opt-in information with third parties for marketing purposes.
Your Rights

You can opt out of receiving SMS messages at any time by replying with “STOP” to any message we send you.
Data Security

We implement reasonable measures to protect your personal information from unauthorized access or disclosure. If you have questions or concerns about our privacy practices, contact us at 772-621-2492.

By opting in to receive SMS messages from Great Smile Dental, you agree to the following terms:
SMS Messaging Service
By providing my phone number, I consent to receive SMS text messages from Great Smile Dental for appointment reminders, marketing messages, and general two-way communication. Msg frequency varies. Msg & data rates may apply. Reply HELP for support. Reply STOP to opt out
Message Frequency
You will receive an estimated 5 messages per reservation.
Message and Data Rates
Message and data rates may apply based on your mobile carrier’s terms.
Privacy Policy
Your information will be handled in accordance with our Privacy Policy, which can be viewed here.
Opt-Out Instructions
You can opt out at any time by replying “STOP” to any SMS message. Reply HELP for support. You may also contact us directly at 772-621-2492.
Liability
We are not responsible for any charges, errors, or delays in SMS delivery caused by your carrier or third-party service providers. By opting in, you confirm that you are the owner or authorized user of the phone number provided and that you are at least 18 years old.


Rules, Terms & Conditions Smile Makeover VIP Giveaway

A purchase will not increase your odds of winning. All federal, state, local and municipal laws and regulations apply. Void where prohibited. The Smile Makeover VIP Giveaway is sponsored by Great Smile Dental. (“GSD”). Selection of winners and all other aspects of the giveaway shall be final and binding on entrant in all respects. GSD will not be responsible for typographical, printing or other inadvertent errors in these Official Rules or in other materials relating to the giveaway. If you have any questions regarding this giveaway, please contact GSD at 772-621-2492 or email info@greatsmiledental.com.


Eligibility The Smile Makeover VIP giveaway is open to individuals 18 years or older at the time of entry and is only open to legal residents of the 50 United States and District of Columbia who are members of the GSD VIP Program. This giveaway is void outside the 50 United States and the District of Columbia, and where prohibited. Employees of GSD and the immediate family members of, and any persons domiciled with such employees, are not eligible. The winner shall be entitled to transfer the prize to a member of his or her immediate family or friend.

Winner Acceptance The winner must be present at the announcement of the winner. Each finalist will be required to attend a screening visit and examination at the offices of GSD, to determine eligibility and suitability for the Winner’s prize. Winner must be a non-smoker and compliant with all aspects of treatment. Forfeiture of prize and the selection of an alternate winner (provided sufficient eligible entries are received) may result from any of the following: entrant: (1) fails to complete and return a required Affidavit of Eligibility and Liability and Publicity Release (and any other documents, if requested) within the required time; (2) is deemed ineligible or cannot be notified or contacted; (3) is not available to have procedures performed on the dates and times specified by GSD; (4) fails to respond to any other required time periods or is otherwise not in compliance with the Official Rules; (5) is found to have a medical issue that precludes the winner from having the dental treatment necessary for the “Smile Makeover” this includes but is not limited to anxiety or (6) winner fails to be compliant with the proposed course of dental treatment. ”Winners will be required to sign and return an Affidavit of Eligibility and a Liability and Publicity Release which must be returned within ten (10) days following the date of first attempted notification. Prizes not won and claimed by eligible winners in accordance with these Official Rules will not be awarded.
Prize Maximum The maximum value of the giveaway is fifty thousand dollars ($50,000.00) of dental services as measured by the usual and customary fees of GSD. This prize shall not however have any cash value. IV Sedation is not included in the prize give away.
Copyright The winner grants to GSD an exclusive, royalty-free and irrevocable right and license to publish, print, edit or otherwise use the entrant’s submitted entry, in whole or in part, for any purpose and in any manner or media now known or hereinafter developed (including, without limitation, the Internet) throughout the world in perpetuity, and to license others to do so, all without limitation or further compensation. GSD may use the winner’s name, biographical information, address, picture/photograph likeness (including before during and after photographs), video footage and/or voice, for advertising and promotional purposes without further consideration to entrant.
Limitations of Liability The winner agrees that (1) any and all disputes, claims, and causes of action arising out of or in connection with the giveaway, or any prizes awarded, shall be resolved individually without resort to any form of class action, and waives his or her right to a jury trial for such disputes, claims, and causes of action; (2) any claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated, but in no event attorneys’ fees; and (3) under no circumstances will any participant be permitted to obtain any award for, and entrant hereby waives all rights to claim punitive, incidental or consequential damages and any and all rights to have damages multiplied or otherwise increased and any other damages, other than damages for actual out-of-pocket expenses.

BY ACCEPTING THE PRIZE, THE WINNER AGREES THAT GSD AND ITS OFFICERS, DIRECTORS, EMPLOYEES,REPRESENTATIVES AND AGENTS, WILL HAVE NO LIABILITY WHATSOEVER FOR, AND WILL BE HELD HARMLESS BY WINNER FOR ANY LIABILITY FOR ANY INJURY, LOSS OR DAMAGES OF ANY KIND TO PERSONS, INCLUDING DEATH, AND PROPERTY, DUE IN WHOLE OR IN PART, DIRECTLY OR INDIRECTLY, FROM THE ACCEPTANCE, POSSESSION, USE OR MISUSE OF THE PRIZE OR PARTICIPATION IN THIS GIVEAWAY OR PARTICIPATION IN ANY GIVEAWAY OR PRIZE RELATED ACTIVITY.

All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of any participant and GSD, shall be governed by, and construed in accordance with the laws of the State of Florida, without giving effect to any choice of law or conflict of law rules or provisions. The invalidity or unenforceability of any provision of these rules shall not affect the validity or enforceability of any other provision. If any such provision is determined to be invalid or otherwise unenforceable, these rules shall be construed in accordance with their terms as if the valid or enforceable provision was not contained therein.
General Release The winner releases GSD and its respective affiliated companies, directors, officers, employees, representatives, partners, independent contractors and agents from any liability whatsoever for any claims, costs, injuries, losses or damages of any kind arising out of or in connection with the giveaway or with the acceptance, possession or use of any prize (including, without limitation, claims, costs, injuries, losses or damages related to personal injuries, death, damage to, loss or destruction of property, rights of publicity or privacy, defamation or portrayal in a false light).